Mark Sullivan offers his take on how to make an NPR quality podcast over at Tech Hive: Podcasting shares a lot in common with broadcasting. Content is obviously the most important element, but people won’t listen to the content if the sound quality is bad. And they’ll listen longer and more often if the sound […]

Ever since the Apple iPad was announced, I’ve waited to see if magazines and newspapers would come up with a meaningful response. News organizations have come up with some interesting iPad apps – especially the BBC and NPR apps. But magazine apps have either been missing in action or underwhelming. Now Wired reports that they’ve […]

Traditional radio, like newspapers, faces a bleak future, with audiences turning into portable media and radio ad revenues plummetting. National Public Radio, though, is beating the odds, growing while other broadcasters and news sources are collapsing. Fast Company suggests that early adoption of podcasting may be one of the reasons for NPR’s success: “We have […]

Anyone who thinks that podcasting is a niche media for geeks should check out what Ira Glass has to say on how podcasts grew This American Life’s audience: Podcast fan: Have you found that podcasting has changed This American Life? Ira Glass: Interestingly, it’s pulled in a much younger audience. The radio audience has stayed […]

The Association for Downloadable Media (ADM) today released a list of association members from across the downloadable and new media industry, all of whom are in voluntary support of the preliminary standards and guidelines agreed upon by the organization. ADM officials characterize this as “another step toward creating a landscape favorable to the commercialization” of […]

ReadWriteWeb’s Marshall Kirkpatrick brought to our attention a great new podcast feature from NPR that lets you mix your own podcast feed. NPR’s Mix Your Own Podcast lets you enter in topics that you are interested in and it will create a custom podcast feed for you.  I’d like to see them provide the ability […]

Marketing Vox reports that NPR’s site traffic is up 78% over the last year, thanks in large part to podcasting and social networking features. NPR.org had 2.6 million unique visitors in August, a 78 percent increase from a year earlier, according to comScore data. Public radio audiences and contributions went up, too. NPR is also planning […]

In this series of videos, NPR’s Ira Glass explains his ideas on storytelling in audio and video: Ira Glass on Storytelling