NBC says that as much as 8% of its Olympic audience is viewing the event online, but it’s becoming clear that there’s a huge number of people that that are turning to unofficial channels because of restrictions and limitations of official Olympics coverage. In fact, the number of people turning to unofficial Olympic offerings appears […]

Worldwide online video revenue is expected to top US$4.5 billion by 2012, up from $1.2 billion in 2008, predicts research firm In-Stat. Much of that revenue is expected to come from online video rentals, with ad-supported online video making up a major part, too. Research Highlights: By 2012, 39% of adults in the US are […]

If you’re like me, you probably think that sitting through pre-roll ads – online video ads that you have to sit through before you can watch what you really want to see – is up there with getting your teeth drilled. In fact, a lot of people won’t sit through pre-roll ads. Three quarters of […]

Teens are skipping the Olympics this year.

Only 46 percent of teens surveyed by Harris Interactive showed any interest in watching the Olympics.

Here’s why.

MediaWeek reports that podcasters Gretchen Vogelzang and Paige Heninger, hosts of the successful MommyCast podcast, have made a deal with Media Rights Capital to produce at least 120 original video segment. Paul Vogelzang, the executive producer of MommyCast, says that they hope to reach a larger audience with the videos. “Video is more of a […]

Last week, while we were wondering whether NBC risked losing the online audience with all the barriers it puts in front of people wanting to watch the Olympics, everybody else seemed to be worried that NBC’s Olympic coverage might melt the Internet. Three days into the Olympics, the Internet hasn’t melted and it’s starting to […]

NBC’s Olympics coverage appears to be getting a boost in interest from its Web presence, according to the company: More viewers tuned in to watch the first two prime-time Olympics telecasts on NBC than any Summer Games in a decade. Friday night’s taped opening ceremony attracted 34.2 million people, up 35% from the last summer […]

The Disposable Film Festival celebrates the artistic potential of disposable video: short films made on non-professional devices such as one-time use video cameras, cell phones, point and shoot cameras, webcams, computer screen capture software and other readily available video capture devices. You can see examples at the DFF site. Here are the details:

Blog Maverick Mark Cuban argues that the best way to increase your audience for Internet video is to allow downloads: Many of the major video sites have added this option, but its amazing that newspaper, TV and other sites that have recently added video, for the most part do not. With online video, maybe adding […]

Internet video producers are making money and averaging more than $12 per 1,000 views, according to a Web Video Study (pdf) by video distribution platform TubeMogul. Here are some of the highlights of the survey: More than half (51.1%) of those surveyed are making money with their videos. Of those that are monetizing their videos, […]