Podcasting

7 Ways To Make Your Podcast More Valuable

Dec 9th, 2007 | By | Category: How to Podcast, Making Money with Podcasts

Paul Colligan, a long-time podcaster and a business podcasting guru, has posted some interesting thoughts on easy ways to make your podcast more valuable, all of which are simple and “bite-sized”: Spend less than ten bucks on a domain name for your new production company. Advertisers don‚Äôt want to deal with directors, they want to […]



Google Intros Our Stories – One Podcast Per Child

Dec 8th, 2007 | By | Category: Audio Podcasting, Citizen Media, iPods & Portable Media Players, Podcasting Networks, Podcasting Services

Google has announced a new project, Our Stories, to help people share the stories of their lives, no matter where they live or how their stories unfold. The project brings together the efforts of Google, One Laptop Per Child (OLPC) and UNICEF. Google is providing the infrastructure to let people around the world create and […]



New Introduction To Podcasting DVD

Dec 7th, 2007 | By | Category: How to Podcast

HowAudio has released a new tutorial DVD, Introduction To Podcasting, that covers the basics of podcasting. The DVD features podcasting and audio consultant Daniel Murphy discussing the basics of audio production, including microphones, audio recording/editing software, mixers and soundcards. It also covers topics like USB vs. Firewire, VOIP (Voice Over Internet Protocols), adding music, podcast […]



The Blog Council Formed To Help Corporations Figure Out That Internet Thing

Dec 7th, 2007 | By | Category: Corporate Podcasts, New Media Organizations

The Blog Council, an organization formed to “identify and promote best practices in corporate blogging”, officially launched today. The Council is intended to be a tool for companies to share tactics, offer advice based on past experience and develop standards. Founding members include: AccuQuote Cisco Systems The Coca-Cola Company Dell Gemstar-TV Guide General Motors Kaiser […]



9 Out Of 10 Watching Videos Online

Dec 6th, 2007 | By | Category: Internet TV, Podcasting Research, Podcasting Statistics

Need to convince your company to get into video podcasting, an advertiser to experiment with Internet video ads, or just a reason to get vlogging? Here’s a reason: everybody is doing it. Horowitz Associates‚Äô Broadband Content and Services 2007 report offers an up-to-date set of stats on the use of broadband video among adult Internet […]



Windows Mobile Devices Just Got iPwned

Dec 3rd, 2007 | By | Category: iPhone, iPods & Portable Media Players, Podcasting Research, Podcasting Statistics

Net Applications has released the latest version of its Internet Operating System Marketshare report, and it reveals some interesting information about the popularity of Apple’s iPhone. After just five months on the market, the iPhone commands .09% of the marketshare of devices browsing the Internet. The iTouch adds another .01%. Together, Apple’s handheld Internet devices […]



Online Advertising To Overtake Radio In 2008 & Magazines By 2010

Dec 3rd, 2007 | By | Category: General, Internet TV, Making Money with Podcasts

Worldwide internet ad spending will jump to $44.6 billion in 2008, from about $36 billion, increasing its share of the market to 9.4% from 8.1%, according to ZenithOptimedia. “We predict internet advertising to pass three milestones over the next three years,” according to¬† ZenithOptimedia’s forecast, scheduled for release Dec. 3. “We expect it to overtake […]



Association for Downloadable Media Board Members Reveal Goals, Plans

Dec 3rd, 2007 | By | Category: Audio Podcasting, Corporate Podcasts, Making Money with Podcasts, Video Podcasts

The Association For Downloadable Media (ADM), a newly-formed organization dedicated to “providing standards for advertising and audience measurement for episodic and downloadable media,” announced today the election results for the 20 positions on its board. Podcasting News Publisher Elisabeth McLaury Lewin talked with some of the newly-elected board members and committee heads, asking about what […]



Exclusive Interview With Downloadable Media Chairman Chris MacDonald

Dec 3rd, 2007 | By | Category: Making Money with Podcasts

Nascent new media industry group, the Association for Downloadable Media, has announced the new officers, committee chairmen, and Advisory Board members. Podcasting News Publisher Elisabeth McLaury Lewin talked with some of the newly-elected board members this weekend. Here’s what Chris MacDonald, (Executive VP, Business Development and Operations, Libsyn PRO), Chairman (looking chairmanly in this updated […]



Association For Downloadable Media Officers Announced

Dec 3rd, 2007 | By | Category: Making Money with Podcasts

The Association for Downloadable Media (ADM) announced today the election results for its Executive Board (Chair, Vice Chair, Secretary, Treasurer), Advisory Board seats, and committee chairs. The ADM, a newly-formed industry organization dedicated to standardization and monetization of new media, has been formed to focus specifically on any content downloaded by consumers, and will work […]